Webhead's Guide to SEO

Are you looking for new customers? Don´t worry, they are looking for you too! Now all you need to do is get popular with Google, MSN and Yahoo so that they can find you. Mass Media V´s Search Every day, businesses all around the world go fishing. Lets call their mes...

What the heck is SEO?

SEO is an acronym for Search Engine Optimisation. Search engine optimisation is the process of ‘optimising’ the text on your website so that it contains selected keywords and phrases relevant to your industry or business. The idea is that search engines will rank your website more highly when potential customers...

What the heck is Pay-Per-Click (PPC) Advertising?

Pay-Per-Click (PPC) advertising is the model on which search engines like Google, MSN and Yahoo sell advertising space on their search result page. Look to the top, and to the right of the free search results on any of the major search engines and you will notice additional search results under the discrete heading ‘s...

What the heck are Keywords?

“Keywords”(in the context of search engines and websites) are words or phrases that people type into search engines in their quest for knowledge, distraction or entertainment on the world wide web (also called the internet).Keywords can really be anything text based that may relate to the information you seek. F...

Why does Google love Inbound Links?

If you are looking to raise your search engine rank with the big three (Google, Yahoo and MSN), then amongst all the things you can do, one of the more powerful and effective activities is to invest some time generating inbound links to your website from sympathetic web pages. i.e. those with similar content. Like much ...

Killer Tips

20th March 2008 - Create an online Information database instead of an online sales brochurePeople search online for information all the time - rarely are they searching for a sales pitch. Does your website read like a helpful friend or an online sales brochure? Ask yourself, what type of website most appeals to y...

Avoiding Search Engine Optimisation Mistakes

Search Engine Optimisation is a basic tool you can use in generating more visitors to your site and more sales in your business. However, it is important to avoid mistakes that can end up costing your business more than you would expect. Becoming familiar with SE...

Website Marketing- Hot Tips for your Website!

WEBSITE MARKETING - HOT TIPS FOR YOUR WEBSITE Search Engine Marketing - it sounds like it could be complicated, right? Wrong! The basic idea is to impress your customers; getting them to your website and making them so intrigued by your site that they just HAVE to buy your product or they couldn...